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The site states the following, "The PubSubHubbub PuSH API allows OverBlog." We observed that the web page stated " To send real-time notifications to subscribers every time new content is published." It also stated " Ever wonder how your application can get real-time notifications every time feeds are updated? Its a simple protocol built on. These webhooks are provided by 3rd parties, known as hubs. This page is the hub for OverBlog. S content in real-time? Never miss an update with our PubSubHubbub Feed API." The header had OverBlog as the highest ranking keyword. This keyword was followed by OverBlog PubSubHubbub, OverBlog Atom, and OverBlog RSS which isn't as urgent as OverBlog. The other words the site uses is OverBlog XML. OverBlog Feed is also included and could not be understood by search engines.